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Sports business in Africa is on the rise

Sports business in Africa is on the rise

FROM grassroots football development to cutting-edge sports technology, African entrepreneurs are spearheading initiatives that promise more financial value and structure for African sports talent. Shola Akinlade, the co-founder of Paystack, a popular payments platform in Africa, recently made headlines after he acquired a majority stake in Danish football club Aarhus Fremad Fodbold. Akinlade also owns Sporting Lagos FC, a professional football club in Lagos that plays in the Nigeria National League's 2nd Division. Business Day, a Nigerian news platform, reported in March that the 38-year-old would facilitate players from Sporting Lagos to transit to Aarhus - and the European football…
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