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Unilever South Africa to pull all TRESemmé products for 10 days over ‘racist’ ad

Unilever South Africa to pull all TRESemmé products for 10 days over ‘racist’ ad

NQOBILE DLUDLA UNILEVER has agreed to pull all its TRESemmé hair care products from South African retail stores for 10 days as a show of remorse for a "racist" ad, the consumer group said in a joint statement with an opposition political party. Some retailers had already begun removing the products over the advert by TRESemmé, posted on drugstore Clicks Group's website on Friday. It described images of African black hair as "frizzy and dull," and "dry and damaged" while a white woman's hair was referred to as "normal". It caused an outcry on social media and sparked protests led…
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Supermarket giants pull offensive product off their shelves

Supermarket giants pull offensive product off their shelves

AFRICAN MIRROR REPORTER Following a massive public outcry over a racist advert, three South African supermarket giants - Shoprite, Pick n Pay and Woolworths - have joined health and beauty chain Clicks and removed hair products from TRESemmé from their shelves. The step by Shoprite, Pick n Pay and Woolworths followed a harrowing three days for Clicks after it was forced to shut its doors by protests led by South African opposition party, the Economic Freedom Front.  Clicks non-executive director Nkululeko Gobodo has said, in a radio interview, that while Clicks understood that people were angry because of a racist…
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South African retailer Clicks shuts its doors and removes TRESemmé products from shelves over racist advert

South African retailer Clicks shuts its doors and removes TRESemmé products from shelves over racist advert

TANISHA HEIBERG SOUTH Africa's Clicks Group has shut its doors after two days of protests by members of the Economic Freedom Fighters and would use the time for the counselling of workers who bore the brunt of the demonstrations. Clicks non-executive director Nkululeko Gobodo said in a radio interview that while Clicks understood that people were angry because of a racist advert on one of the products sold at its stores, the company was concerned about the trauma endured by the staff. Earlier, Clicks announced that it will remove TRESemmé products, a Unilever Plc brand, from its shelves after an…
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Seven of South African retailer Clicks’ stores damaged in protests over “racist” advert

Seven of South African retailer Clicks’ stores damaged in protests over “racist” advert

DEMONSTRATORS damaged seven of South African drug retailer Clicks Group's shops and forced others to close during protests over what they said was a racist advertisement posted on its website. The advert by TRESemmé, a Unilever Plc brand, showed an image of African black hair which it described as "dry and damaged", while an example of white hair was referred to as "fine and flat". The advert, posted on Clicks’ website on Friday, provoked a backlash on social media and the retailer removed it the same day. It apologized, as did TRESemmé South Africa. But on Monday, protesters led by…
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Clicks South Africa forced to close by protests  over racist advert

Clicks South Africa forced to close by protests over racist advert

AFRICAN MIRROR REPORTER CLICKS, one of South Africa’s major beauty and health chains, was forced to close some of its stores after countrywide protests over an advert that depicited African women hair as dry, dull and damaged while the hair of white women was held up as examples of fine and flat hair. This creative sparked anger, hurt and disbelief on social media platforms and spilled over into the political arena. Yesterday, members of the Economic Freedom Fighters (EFF) went to Clicks branches in different cities across South Africa and protested. In some instances, EFF members gained entry to the…
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