Ferrari goes from fast cars to haute fashion
MPHO RANTAO FERRARI, a dominant force in the motorsport world, have made their entry into the cutthroat world of fashion. Showcased below the factory’s production level, with the V12 assembly line enveloped in a red glow, the “Prancing Horse” launched their first ready-to-wear collection from its Maranello factory in Italy. The collection was created in the classic Ferrari colour palette of Ferrari red, black and Scuderia yellow in light sustainable fabrics. Unlike the conversative and understated clothing pieces that Ferrari’s loyal (and older) fanbase would normally wear, this new collection includes trench coats, bomber jackets, parkas and loose-fitting trousers —…