The role of media in a Kenyan election: what you should know
TRADITIONALLY, political debates have been shaped by mainstream media. Kenya’s mainstream media, however, remain strongly wedded to factional ethnic and class interests. This has undermined their capacity to facilitate fair and open debate, most evidently during elections. Social media platforms have exploited this trust deficit, acting as important alternative sites for political deliberation. But they have also become powerful tools for disinformation and misinformation. Platforms like Facebook, Twitter and WhatsApp are reframing democracy and the way citizens engage and organise in digital space. Through these platforms, politicians can engage directly with voters, which is especially important for independent candidates, who…