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‘Algorithms of oppression’: Big tech urged to combat discrimination

‘Algorithms of oppression’: Big tech urged to combat discrimination

AVI ASHER-SCHAPIRO NEARLY a decade has passed since Safiya Noble googled "Black girls" and found the search results were mostly pornographic - a discovery that drove her to explore how algorithms can perpetuate discrimination and inequality. Google went on to fix that search engine issue, but Noble said the problem is far from solved. Research this year found Google's advertising platform linked the search phrases "Black girls," "Latina girls," and "Asian Girls" to adult content ads. "The Black girl search is the thread on the sweater we are trying to unravel. It's a way into a larger conversation about the future of…
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