‘Innovation helped our business to survive COVID-19’
MOST entrepreneurs battled to find alternative solutions to keep their business operations going after the COVID-19 pandemic hit South Africans in March 2020, with devastating effects to people’s lives and the economy. Over 50 000 people lost their lives and thousands of businesses suffered massive financial losses as a result of the lockdown and many did not survive. For others, however, this crisis presented a test to adjust accordingly to keep their doors open. Among them was James Matshubeng, managing director of Matoto Technologies, an Information, Communications and Technology (ICT) Consultancy firm. Said Matshubeing: “One of the difficult adjustments the…
